Undergraduate Research Day 2020 — Department of Business Administration

Under the theme of Managing Work in Contemporary Organisations, the Department of Business Administration conducted the first Undergraduate Research Day of the Department on Wednesday, the 12th February 2020, at the Faculty premises. Senior Professor H.H.D.N.P. Opatha delivered the keynote speech of the Undergraduate Research Day 2020 and the event was graced by Dean of the Faculty, Heads and academic members of the Departments and undergraduates of the Department of Business Administration. The Research Day was funded by AHEAD ELTA-ELSE Project, Faculty of Management Studies and Commerce, University of Sri Jayewardenepura. Undergraduate Research Day 2020, was Chaired by Dr. M.D. Pushpakumari, Senior Lecturer of the Department of Business Administration. The organizing committee was composed of Ms. A.V. Kaushalya (the Coordinator) and Mr. M.M.N. Chathuranga, Ms. P.N. Gamaethige, Ms. L.W.H.K. Bandara and Ms. M.A.K.U. Madhuwanthi. The following extended abstracts were presented at the Research Day and published in the proceedings of Undergraduate Research Day 2020.

1. Factors that Influence Internet Banking Customer Satisfaction in Sri Lanka -M. T. S. Perera
2. The Influence of Top Management Values on Strategic Direction and Directional Corporate Strategies in Large-Scale Export- Oriented Companies in the Sri Lankan Apparel Industry – S.S.G. Wickramathilaka
3. Employing Differently Abled Shop-Floor Employees in the Confectionery Industry in Sri Lanka: An Ethnographic Narrative – A.K.K.R. Jayathilaka
4. Generational Succession in Family-Owned Businesses in Sri Lanka: A Comparative Case Study – K.U.M. De Silva
5. Determinants of Customer Satisfaction in Banking Sector with Special Reference to Indian Overseas Bank, Colombo – D. T. Wickramage
6. Impact of Online Word of Mouth on Consumer Behavior with Special Reference to the Mobile Phone Industry in Sri Lanka – W.R.K. Livera
7. Green Strategies and Sustainability in the Apparel Industry in Sri Lanka: A Case Study – H. P. C. M. Kaldera
8. Factors that Influence Organizational Citizenship Behavior: A Study about Field Officers in Kanrich Finance, Sri Lanka – E.G.S.T. De Silva
9. Employees on the Move — A Case Study on Managing Organisational Change to Improve Employee Performance in the Sri Lankan Health Care Sector – P.B.D. Fernando