Undergraduate Research Symposium 2020, organized by the Department of Marketing Management of the University of Sri Jayewardenepura was held on 14th Jan 2020 at the University of Sri Jayewardenepura. Being the second Symposium, the objective of the same was to provide a platform for the final year undergraduates of the Department to showcase their capability in conducting a research to their peers, junior students, academics, and corporate sector. Eighteen selected research of the final year undergraduates were presented at the Symposium. The extended abstracts based on such research, authored by the respective students and supervisors, were published in the proceedings of the symposium. Students showcased their capabilities in diverse specialization areas in marketing, namely, consumer behaviour, marketing communication, services marketing, sustainability marketing, digital marketing, tourism, and hospitality. ELTA-ELSE Development Project under AHEAD grants received by the Faculty of Management Studies and Commerce, provided the required financial assistance to succeed the Undergraduate Research Symposium 2020. Delegates from the corporate sector, Dean of the Faculty, Head and academic staff of the Department and undergraduates of the Department graced the event.