The Department of Marketing Management, University of Sri Jayewardenepura organized a
\nDiscussion Forum called as \u201cStakeholder Consultation Session with Alumina of the Department\u201d
\nin the process of revising the current curriculum of the B.Sc. Marketing Management (Special)
\nDegree programme which is targeted to launch in 2020.
\nThe purpose of the discussion is to show case the proposed curriculum of the Degree to the
\nAlumina members of the Department and to get the insights on their expectations from a
\nmarking graduate who pass out from the Department, challenges that they face when adopting
\ninto the corporate world, and how did they overcome such challenges, and to comment on the
\nnew curriculum by incorporating new trends and opportunities in the market both locally and
\nglobally. The outcome of the discussion is to introduce new course units (subjects), revise the
\nexisting course units to match the curriculum with the latest trends, new knowledge in the
\ndiscipline while developing required generic and discipline-specific skills and attitude of the
\nstudents. New teaching-learning mechanisms and evaluation techniques are also expected to
\nadopt while closely collaborating with the Alumina of the Department in order to make sure the
\ngraduates of the Department are suitable for the highly dynamic era ahead
\nThe discussion was held on 24 th Oct 2019 at the Light House Gallery, Colombo with the presence
\nof Mr. Lalith Sumanasiri, Managing Director, Ogilvy Media, Neo@Ogilvy,; Mr. Darshana
\nJayasinghe, Deputy General Manager, Citizens Development Business Finance PLC; Mr. Dilan
\nNiroshana, Manager \u2013 Trade Planning & Marketing Operations, John Keells Holdings; Mr.
\nNisha Karunaratne, Assistant General Manager \u2013 Marketing, C.W. Mackie PLC; Ms. Manojee
\nDabare, Director, Sales Capital Maharaja Organization Limited; Mr. Mangala Perera, Group
\nExecutive Director, C.W. Mackie PLC; Mr. Shalika Suraweera, Senior Manager \u2013 Marketing,
\nAsiri Hospitals; Mr. Oshadhi Withanawasam, Co-Founder Chairman and CEO at TIIKM ; Mr.
\nAmitha Amarasinghe Digital Marketing Professional | Trainer | COO, Neo@Ogilvy; Mr. Asanka
\nUdayakumara, Senior Marketing Manager Janet Cosmetics PVT LTD; Mr. Dimuthu Himala
\nMedia Planner, Media Factory; Mr. Nalin Gunarathna, Assistant General Manager, FM Derana;
\nMr. Imesh Abeywickrama, Managing Director Reflect Interiors (Pvt.) Ltd ; Mr. Layan
\nKodithuwakku Assistant Brand Manager Dialog Axiata PLC; Mr. Sirimevan Senevirathna
\nSenior Manager-Market insights and customer experience AIA Insurance; Ms. Anuradha
\nLiyanaarachi Technology Marketer Arimac Digital; Mr. Ruchika Sandakelum, Product
\nManagement Executive Softlogic Retail Pvt. Ltd; the Head of the Department of Marketing
\nManagement ( Dr. Amil Jayarathne), Coordinators of the event (Dr. K P Lalith Chandralal, Dr.
\nDushan Jayawickrama and Dr. Asoka Malkanthie) and other academic members of the
\nDepartment.<\/p>\n","protected":false},"excerpt":{"rendered":"
The Department of Marketing Management, University of Sri Jayewardenepura organized a Discussion Forum called as \u201cStakeholder Consultation Session with Alumina of the Department\u201d in the process of revising the current curriculum of the B.Sc. Marketing Management (Special) Degree programme which is targeted to launch in 2020. The purpose of the discussion is to show case […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1005","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/posts\/1005"}],"collection":[{"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/comments?post=1005"}],"version-history":[{"count":1,"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/posts\/1005\/revisions"}],"predecessor-version":[{"id":1006,"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/posts\/1005\/revisions\/1006"}],"wp:attachment":[{"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/media?parent=1005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/categories?post=1005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mgt.sjp.ac.lk\/mar\/wp-json\/wp\/v2\/tags?post=1005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}