SIMULATION -2017
The simulation game, which is an academic activity, is designed under the subject of MAR 3322: Product & Brand Management, offered by the Department of Marketing Management for 3rd year undergraduates who are reading for the B.Sc. Marketing Management (Special) Degree. “Simulation Game” was created to make a change, and to nurture the creativity and inattentiveness of young marketers.Further this competition is developed as a series of contests which are designed to test undergraduates’ both practical and theoretical knowledge with regard to real world scenarios.