Dr.

S. Somasiri

Orchid ID 0000-0002-7336-5962

Senior Lecturer Grade II

Department of Marketing Management

sachithra@sjp.ac.lk

BIO

I am a lecturer in profession. Currently, I am reading for my PhD in Massey University, attached to the School of Communication, Journalism and Marketing. My research interests are in tourism and risk, identity reconstruction and identity-based motivations in tourism. I am also interested in studying about self-gifting behavior and consumer ambivalence.

TEACHING INTERESTS

  • Marketing Management
  • Consumer Behaviour

RESEARCH INTERESTS

  • Solo travelling
  • Tourism
  • Consumer psychology

ACADEMIC QUALIFICATIONS

  • Doctor of Philosophy, Massey University, New Zealand (2024)
  • MASTER OF SCIENCE (MANAGEMENT), University of Sri Jayewardenepura, Sri Lanka (2017)
  • Bachelor of Science (Marketing), University of Sri Jayewardenepura, Sri Lanka (2011)

PUBLICATIONS

Conference Paper

Solo Female Travellers’ Intrusive Service Experiences and Complaining as a Response

2023/12 Australia & New Zealand Marketing Academy Conference (ANZMAC), New Zealand (Best Paper - Tourism Track)

Somasiri S., Murray N., Dresler E.

Conference Paper

Solo Female Travellers: Selecting Destinations to Experience Solitude and Connectedness

2022/12 Australia & New Zealand Marketing Academy Conference (ANZMAC), Australia

Somasiri S., Murray N., Dresler E.

MEDIA APPEARANCES